Is your community REALLY listening to you?

Hi

Today is Sunday
8:22 AM

It’s hard to build a community, a list, or even a business,
when you don’t have a voice.

so what do I mean???

* If you follow the social media gurus and act like their outsourced retweeting machine, you lose your voice. I don't use social media or twitter, so I don't have to worry about this

* If you go with the flow, seldom seeking to express your own opinions, you lose your voice. If you do that I would consider you a sheeple and that's not a good thing either.

* If you run a small business, which looks a lot like most other small businesses in your niche, you lose your voice. I run a small business, so it's important for me to figure this out, just like you.

The solution?

Do the opposite.

* STOP being a cheerleader for the gurus, a sheeple, if you want to be taken seriously. People look at other people and they look for a leader. Look at what happens, when a goo roo sees one of their sheep disagreeing with them on their blog or anywhere for that matter. THAT is the comment they tend to reply to. Here's the deal. Pay attention to what I'm going to tell you. No one and I mean no one respects cheerleaders or butt-kissers; including those whose butt is being kissed! Believe it or not, Intelligent People cringe when they see grown men and women sucking up like that.

* Go against the flow when it matters. If you believe that common opinion is wrong, have the confidence to make your point. I did and I do. Confidently expressing what you believe is essential, if you want to have a voice in your community.

* Invest in making your small business uniquely valuable, so it has a story worth sharing. Stories SELL. People will only talk about you if you have something worth talking about. Read that again. People will ONLY talk about you IF you have something worth talking about.

Who do you listen to?

Think about the people you listen to.

Do you listen to them because they have nothing new, interesting or inspiring to say?

No, of course not.

You and I do not take advice from sheep. Guess what? Nor does anyone else. We listen to people worthy of our attention; people with something of value to say.

We spread word-of-mouth about businesses, services, and products worth talking about.

The bottom line:

Just as you ignore people who seldom express their own opinions or have nothing of real value to say, so does everyone else.

You place a VERY low ceiling on your potential, if you follow the goo roos and inherit their Opinions, rather than thinking for yourself and sharing what you have to say.

You deserve better than that.

Do what you do and do it proudly.

If someone doesn't like what you do... SO WHAT...

Who cares.

I don't.

I say, "Next." and move on.

Poop on anyone that doesn't like what I say or do. I really don't care.

Dr. Carney