What’s going on in your business right now, is largely a reflection of your attitudes. Yes your attitude(s).
Since you're a Chiropractor, or a Business person here's an example:
* Your attitude to investing in professional help, will be directly reflected in the level of success you are experiencing right now. If you don't invest in yourself, through reading books, seminars, workshops, newsletters, etc, you're not doing everything you can do to invest in yourself.
* Your attitude to your personal development, will be reflected in what you earn. You don’t get paid for the hour you spend with a client, patient, customer, you get PAID for THE VALUE you bring in that hour. I don't know if you knew this, but people, me included, are interested in VALUE.
* Your attitude to responsibility, will be reflected in the progress you are making or not making right now. Most of the time we blame; our past, the economy, our parents, our patients, our boss, our employees, or our star sign for our lack of progress, we will struggle. It’s not the direction of the wind, but the way we set our sails that determines where we go!
Of course, all of this is governed by our attitude to change. If you're new to chiropractic, or marketing, this will be something you want to remember and read often. If we elect to complain about our results, but refuse to make the changes required for success, we remain the same.
If you have an area of your business, which is under-performing, change your attitudes regarding it. With the right information and the decision to use that information, you can massively improve your results – even achieve life-changing results! However, this will almost always require a shift in attitudes, regarding how you feel about paying for the help you need (and / or) your self-motivation. When I coach someone, I charge them a minimal fee, but if they don't implement, then that fee is a total waste of money. I'll give them so many GEMS that they'll never catch up with me and that's my goal. To keep them busy implementing, making more and more money, by providing a GREAT service to their community. Again, summarized this means they give an extreme amount of VALUE to their community for a reasonable fee.
The great news here, is that YOU control your attitudes. Yes YOU!
No, it’s not easy to change an attitude, but it’s not that hard either; once you decide you want to get serious about your future.
My question is... are you serious? Some people give you lip service, then go back doing the same old thing they always did, then expect a change. Won't happen.
If you want to sleep better at night, remove money worries, live where you want to live and enjoy the freedom that comes with it, try this basic 3 step process. It’s what people who already enjoy all those things did:
STOP what you are currently doing!
Find someone with the answers you need and listen to them.
Use what they give you.
That's it.
Pretty simple huh.
If I were you, and as a chiropractor I only want the best for you, take what I just wrote and write that three times a day. Once in the morning as soon as you get up, once at lunch, and once just before you go to bed.
Watch and listen to what happens to your attitude.
Pretty cool huh?
Dr. Carney
PS This is what I call a small part of outrageous marketing. It's not an ad, or some way to make money directly, but once you get your mindset correct, everything can change and change fast. You're either putting good stuff in or you're staying with the garbage. I choose the good stuff, the positive, life changing stuff myself. More power to you and remember. When you're with a patient, client, or customer, give them some VALUE. It'll take you a long way.
Life is good when you know what marketing can do for you!!
It is a GREAT LIFE!
