My Last Email

That was the headline in a recent
email I got from this person.

The headline was great, but I hate
getting something that looks personal,
and then they try and sell me or just
give me something.

Relationships are everything.

If people know you, they'll open your
emails.

If they don't know you, they MIGHT open
your email, then do nothing with it.

Here's this guys' email.

I don't know him from Adam, but I'm
going to use it as an example here to
teach you HOW not to do it.

--------------------
Hey,

I just want to give you a heads up
that this will be my final email
about this download.

Go to this page and access your
free weekend download.

No payment required. This freebie
expires very soon.

Go grab it here..

Have a great weekend,

Alan
--------------------

Problem is I don't know Alan
from Adam.

I'm sure you understand.

Yeah his stuff might get some people
to opt in and then again, I think about
a radio interview I heard the other day
and the interviewee said, "I never opt in
or open a link from anyone."

That stops SPAM and them getting your
vital info and even accessing your bank
account or credit cards.

So I'm pretty careful.

Here's my point.

Develop relationships with people, then sell
them something.

If you're sending them emails, make them good,
well written emails.

Give them content before you ever ask for
something in return.

They have to get to know you.

That's a real secret that most marketers don't
understand. They just come at you and say, "Hey
pay attention. I'm selling you something and I
want money."

Don't work now and won't work later.

That's the lesson for the day.

Dr. Carney